
Zola
Ethyca partners with Zola to embed privacy-first controls into their registry and wedding planning platform, ensuring compliant, user-centric data flows for millions of couples.
The OS for weddings.
Reinventing the registry for a digital-first generation.
Zola is the operating system for modern weddings, providing couples with a unified platform to manage everything from guest lists and websites to gift registries and paper goods. Serving over two million couples, Zola has built an experience that balances e-commerce scale with the intimacy of life’s biggest moments. Its tools remove complexity from planning, combining logistics, taste, and timing into a seamless digital journey.
Every interaction, from address collection to RSVP tracking, runs on infrastructure designed to reduce friction and increase joy. That orchestration requires the same level of precision and responsiveness as any modern SaaS platform, delivered with empathy and care.

We are a company that would do anything for love.”Shan-Lyn Ma, CEO, Zola
Orchestrating trust across the most personal moments.
Weddings are inherently high-trust events. Zola processes deeply personal data, including relationship timelines, guest contact info, delivery locations, and payment credentials, across a multi-system environment that includes third-party vendors, shipping logistics, and internal platforms. That data must be protected with sensitivity and precision, even as it's shared with stakeholders across channels.
The challenge is that wedding data moves as plans evolve. A single registry change can trigger downstream updates to product fulfillment, notifications, or event calendars. To protect user trust at scale, Zola must govern this flow in real time, with fine-grained consent enforcement, jurisdiction-aware data handling, and visibility across systems. Privacy here isn’t a compliance checkbox, it’s a prerequisite for joy.
Couples served
Registries per day
Funds raised
Products listed